VASTlint
VAST-2.0-url-cdata

VAST-2.0-url-cdata

URI value is not wrapped in CDATA

WarningSchemaIAB VAST 2.0 §2VAST 2.0 and later (all versions)

Short answer

URL fields (<Impression>, <ClickThrough>, <MediaFile>, tracking URIs, etc.) should be wrapped in a CDATA section. Raw URLs frequently contain & in query strings, which is invalid as bare text in XML and must otherwise be escaped as &amp;. CDATA avoids the escaping pitfall entirely.

Why this matters in production

This rule is a strong risk signal. Tags with this issue often still parse, but they become brittle across SDKs, SSAI resolvers, and CTV environments. Schema violations tend to create parser disagreement. One system may recover while another drops the tag entirely, which is why these bugs often show up as environment-specific fill loss. Affected scope: VAST 2.0 and later (all versions).

Invalid

<Impression>https://t.example/i?a=1&b=2</Impression>

Valid

<Impression><![CDATA[https://t.example/i?a=1&b=2]]></Impression>
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